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Jane Iredale Cosmetics
Since 1994 Jane Iredale has become a multimillion dollar company selling luxury products packaged with the notion that beauty should be safe, clean, and nourishing. In 2022 Jane Iredale rethought its brand identity, including new packaging, a new website, and advertising across traditional and digital platforms. With all the newness, the creative projects mounted.
Quality Creative Makes Quality Conversion
+20%
Retail Sales
The brand reached $125 million in retail sales last year, and is expected to grow 20 percent in 2022.

+16.8%
YoY Customer Growth
Most notably, janeiredale.com has experienced a 16.8% year-over-year gain in customers new to Jane Iredale.

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